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NewsCloseNewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All NewsAICloseAIPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All AIBusinessCloseBusinessPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All BusinessAdobe sees a bright future as AI bet pays off Adobe says its record annual revenue reflects its ‘growing importance in the global AI ecosystem.’ Adobe says its record annual revenue reflects its ‘growing importance in the global AI ecosystem.’by Jess WeatherbedCloseJess WeatherbedNews ReporterPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Jess WeatherbedDec 11, 2025, 11:06 AM UTCLinkShareIllustration by Alex Castro / The VergeJess WeatherbedCloseJess WeatherbedPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Jess Weatherbed is a news writer focused on creative industries, computing, and internet culture. Jess started her career at TechRadar, covering news and hardware reviews.Entrenching generative AI into Adobe’s creative software ecosystem is paying off, according to the company’s latest earnings. While its share price has fallen by more than 37 percent this year at the time of writing, Adobe is reporting a bump in annual profits driven by record revenue of $23.77 billion for 2025 — an 11 percent increase year-over-year that it’s largely attributing to AI.“Adobe’s record FY2025 results reflect our growing importance in the global AI ecosystem and the rapid adoption of our AI-driven tools,” said Adobe CEO Shantanu Narayen in the press release. The company is now targeting to increase annual recurring revenue (ARR) by 10.2 percent in 2026 by “advancing our innovative generative and agentic platforms and expanding our customer base,” according to Narayen.Adobe has gone all-in on AI over the last two years, launching its own family of Firefly generative AI models for image, video, and audio applied across its creative apps and marketing solutions. AI-influenced ARR now makes up more than one-third of Adobe’s overall business, according to its earnings report.According to Narayen, one of Adobe’s top accomplishments this year was “establishing ourselves within leading AI ecosystems with partnerships and integrations across AWS, Azure, Google Gemini, HUMAIN, Microsoft Copilot, OpenAI, and others.” In other words, if Adobe can’t compete with AI rivals head-on, it’s betting on third-party integrations to help it survive generative AI’s relentless conquest of the creative industry.Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Jess WeatherbedCloseJess WeatherbedNews ReporterPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Jess WeatherbedAdobeCloseAdobePosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All AdobeAICloseAIPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All AIBusinessCloseBusinessPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All BusinessCreatorsCloseCreatorsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All CreatorsNewsCloseNewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All NewsTechCloseTechPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All TechMost PopularMost PopularAI companies want a new internet — and they think they’ve found the keyAugust’s founders are back with a smart front doorChatGPT can now use Adobe apps to edit your photos and PDFs for freeCalibri is too woke for the State DepartmentThere are no good outcomes for the Warner Bros. saleThe Verge DailyA free daily digest of the news that matters most.Email (required)Sign UpBy submitting your email, you agree to our Terms and Privacy Notice. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.Advertiser Content FromThis is the title for the native ad